Thursday, March 29, 2018

Best Practices in Video Marketing for Online Merchants - Part 1

Merchants, do you want to expand the reach and coverage of your Internet marketing tactics? Of course you do. Video marketing is one of the fastest growing elements on Internet marketing and YouTube is to video as Google is to search. I see three options with YouTube, perhaps more. You can create a one-time video for a specific marketing campaign, develop a dedicated channel for your brand, post a paid video-based lead magnet on YouTube via Google AdWords (paid advertising) or a combination of the above. YouTube's Creator Studio recently removed some of the "creation and editing" features from Creator Studio and thus you likely will need to use a free or fee-based 3rd party tool. While there are many such tools on the market I suggest trying "Kizoa" which closely matches the features removed from Creator Studio. Let us know how we can help your business. Bye for now. Lawrence, Genesys Internet Designs (https://genesysinternetdesigns.blogspot.com)  

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