How to Create True "Value" for Your Affiliate Marketing Customers - Part 4

eCommerce Merchants, in our series on creating and sustain customer "value" in the marketplace we have addressed Trust, Lead Magnets and Full (and Accurate) Disclosure. Another vital element of building actual and perceived value for your customers we'll call post-sale "Follow-up and Follow-through" (aka Support). Once a purchase has been made your customers rightfully expect your business to answer any questions they have about their new product or service. Whether such inquiries come in via email, social media, blogs, forums, instant messaging, etc. - on mobile devices or computer - providing credible answers, guidance and issue resolution is a must if you want to retain customers and set the stage for repeat or upsell opportunities. If you have a formal Customer Support system or simply field individual inquiries follow-up and follow-through it is essential to ensure customer satisfaction, follow-on sales and referrals. Let us know how we can help with your Shopify or WordPress ecommerce storefront today!  Lawrence, Genesys Internet Designs (https://genesysinternetdesigns.blogspot.com)